The KipperTie Edit

Twenty-five years of production gives you a particular kind of clarity. You’ve lived through enough change to know what actually matters. These are our unfiltered thoughts on the industry — what’s shifting, what’s staying the same, and what we think it all means for the businesses we work with.

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How Production Survives VolatilityIndustryProduction

How Production Survives Volatility

The last few years have taught those of us in the video production industry something…
Multiple professional cameras and lenses laid out on a wooden table
Why production companies still matter in an age of freelancers & AIAIIndustry

Why production companies still matter in an age of freelancers & AI

The video production landscape has never been more accessible. Cameras are cheaper, software is smarter...
Aerial view of the Rome Colosseum surrounded by the city
How AI Is Changing Video Production (and Where Human Judgement Still Wins)AIProduction

How AI Is Changing Video Production (and Where Human Judgement Still Wins)

From transcription and logging to versioning, quality control, and even creative assistance...
Three crew members selfie in front of a large video display wall
Lessons from 25+ Years in Production: What’s Changed, What Hasn’tIndustryProduction

Lessons from 25+ Years in Production: What’s Changed, What Hasn’t

Formats have come and gone. Delivery has shifted from physical media to instant global distribution.…